Go-to-Market (GTM) strategy is a critical component of any business plan, as it outlines the necessary steps to bring a product or service to market successfully. This lecture topic aims to teach students the key principles and practices behind creating an effective GTM strategy
From Athens and Song China to Renaissance Italy, we’ve had many eras of scientific discovery and economic growth. What is their common...
Technology persuade our decision making in many ways. In this lecture, students will learn about the power of persuasive technology and will...
The frameworks that have defined and supported strategic risk and crisis management since the end of the Second World War are no...
Nanomaterials offer greatly improved ionic transport and electronic conductivity compared with conventional battery and supercapacitor materials. They offer opportunities for designing high-energy,...
Sometimes the 1920’s has been referred to as the roaring 20’s. A hundred years later we can indeed say that the 2020’s...
